The proper use of resident portals combines old fashioned resident service with the latest technology. Resident portals are a fantastic way to facilitate communications with your customers. If you do not know about this innovation, it is a good time to find out about it.
The idea of a resident portal is to provide an internet website that is secure and is for use only be residents and staff of the properties. Through this website, a host of features are offered for those who like to do business and socialize online. A resident portal makes your community come together.
Real Estate
One idea to fund resident portals is to use advertising from the local area. You can get businesses near your property to announce their openings and special sales on your websites. The price they pay for the ads will help pay for the website.
At the same time, you have made available information about the area. You could take this one step further by having a mapping feature on the resident portal. This could provide directions to get to these businesses.
Probably the most important function of the resident portals is to allow your customers to put in a request for work to be done on their apartment or condo. You can make this easier if you have your resident portal designed to have the resident's personal and apartment information come up in a form as soon as they log in and go to the work order section.
Your resident portals can also be used to send personalized greetings. This way your customer can receive a nice surprise on their birthday when the get your greeting. Or, you can give them a gentle reminder that their rent is due. This is much less embarrassing than a knock on their door, and less intimidating than a phone call. Assuming it was just an oversight; they will probably log on and pay it right away.
A part of the happiness of the residents of your multi-family properties will depend on their ability to conduct business online. They can do this if you have an adequate resident portal in place. They can pay their rent over their internet connection with the company by using a debit or credit card.
Other services offered through resident portals are things like dealing with the utility companies and ordering tickets online. You can have a chat room for residents. Then, when these people meet each other, it will be like meeting an old friend.
You can also set up a newsletter about the properties. You can put sections in it about your policies. There can be announcements about upcoming events. It can also offer information about the neighborhood. A newsletter like this can make for a more cohesive community.
So, set up a resident portal for your customers to use. It will be handy for them and for you as well. It can attract customers, especially the younger and computer savvy ones. It can also help you retain residents who learn to love the convenience.
Resident Portals
David Lindahl, also known as the "Apartment King" has been successfully investing in single-family homes and apartments for the last 14 years and currently owns over 7,000 units around the US. David regularly shares his secrets and experience on the same stage as Tony Robbins, Robert Kiyosaki, and Donald Trump! For two FREE copies of his highly recognized newsletter Real Estate Insights, please go to http://www.davesoffer.com/ezine
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